Darwinian Business Models

Is your business Darwin-ized?  Are you ready to make rapid changes in response to a fast-moving economy and changing times?

I was inspired to think about businesses that have a Darwin-approved business model when passing the Hawg’s Den today here in NH. A restaurant that began life as a bike shop, then a biker bar – it’s business is booming. In fact, I’m told the restaurant is now a major part of their financial success. The time frame for the shift was relatively short, and the business certainly appears healthier for the change.

In a world where you can no longer afford to stagnate, to use sluggish business practices or to waste time, what are you doing to ensure you’re among the fittest in this “survival of the fittest” scenario?

Your business needs to be able to use modern tools, like emerging media, inside and out. This will enable you to

• effectively shift on the fly, making fast decisions

• use rapid and effective tools to hire and retain good employees

• find collaborative partners and freelancers quickly and effectively

• improve internal communications and processes

• succeed via an open communication network that rewards employees for decisions made well and transparently

• find new business in obscure or otherwise hard to reach markets

• reach new demographics

• add or change services and options quickly and effectively without wasting time or money

• crowdsource new ideas before implementing them

There is so much more you can do when you think about business as an evolution, never ending, rather than as a be all-end all destination. How are you rising to the top?