At the request of many friends and family members, as well as folks on social networks I see struggling as Timeline on Facebook is rolled out to everyone, I made this quick video tutorial.
In under ten minutes it will help you regain control of your Facebook privacy, tame your news feed and silence noisy updates and ads. In the next video, we’ll cover even more in depth ways to be private on Facebook when not using Facebook at all isn’t an option for you.
We decided to take a year and do an experiment to answer the question: what would happen if three of the thriving PodCamps came together as one for 2012? The answer: PodCamp EAST 2012.
About PodCamp East:
“Once upon a time, there was a little event that two guys started in Boston. Named after BarCamp, they called it PodCamp and expected 50 people to show up. Instead 300 people came and started a movement. Today, PodCamps have occurred on every continent except Antarctica and have helped thousands of people around the world learn, share, and grow their new media skills.
This year, the organizers of PodCamps Boston, NH, and Philly are trying something new: PodCamp East. We recognize that times call for a little more thrifty approach to attending conferences, so rather than litter the East Coast with lots of events, we’re bringing together 3 PodCamps into one.
Come join us on September 28, 2012 and learn, share, and grow your new media skills at PodCamp East!”
YES, PodCamp NH is not dead. PodCamp East is an experiment this year to see what happens when you consolidate great minds into one event around a central theme at a location everyone can drive, fly, bus, walk or take a train to instead of having scattered events.
YES. There are links to all of the above at the PodCamp East site, and Leslie Poston, PodCamp NH founder, is already committed to speaking as well.
We’ll be posting PodCamp East news here as it develops – there is a lot of exciting news about it to tell you all. Stay tuned here and on the PodCamp East site.
We’ll be able to talk more about the exciting experiment we’re trying with some of your favorite PodCamps soon, but for now….
Save The Date! PodCamp EAST is coming on Sept 29 & 30, 2012 – More exciting details coming soon, we promise!
Please believe me when I say that I fervently wish reports of Facebook’s pending doom like this one were true. I just can’t agree, however. I think it is the wishful thinking of a tech press, sour investors and tech savvy professionals that don’t like the platform, and that it doesn’t take into account some key factors.
The most significant factor this prediction ignores is the human element. I agree that Facebook is evil and manhandles our privacy on a regular basis. I’d love to see people stand up and fight to prevent the significant changes the careless use of Facebook on a regular basis has made to our individual concept of accepted privacy vs publicy and how those changes are (negatively) impacting our society. The chances of that happening are slim to none, however, no matter how hard people like myself advocate for vigilantly guarding your right to privacy.
Completely ignoring the added issues of Facebook’s impact on how we think, our workday and our offline relationships, we can’t ignore one thing Facebook has mastered: it’s users behavior and emotional need to connect. Facebook has inserted itself into our lives in a way that MySpace and Yahoo simply never did. It’s crossed a barrier between generations that neither of those social networks were able to cross by finding a way to coexist across age limits, careers and demograhics. MySpace never really resonated with the parents or the grandparents in the way Facebook does – they got lost in the glare and blare and glitter. Yahoo never really resonated with kids past a certain age the way it resonated with an older demographic. Facebook manages to straddle the line.
The second factor that the article ignores is iteration. Many would choose the over-used term innovation here, but that’s not accurate. There is not a lot in the way of true innovation going on in tech right now. However, the company that can spot trends and iterate fastest across the most demographic touchpoints will win, and for the foreseeable future, like it or not, that company looks like it’s going to be Facebook. The only way I see Facebook being completely gone by 2020 is if the internet (or the concept of a nextnet, whatever this space becomes over time) is itself gone. As long as we can connect, Facebook has shown a willingness (and budget) to iterate itself into our lives continuously.
Some say marketing will be what kills Facebook over time, but I disagree there also. Facebook has made it quite difficult for the average marketer of the average company to see success on their platform, and that is very intentional. They want to straddle the line of paying the bills and keeping the user enthralled, and you can’t do that as a company if you let marketing run the show (see this piece on GM for one example). Companies that play well in the pool, like Ford, see success, but others struggle, unable to see beyond traditional, limited marketing rhetoric. This ability to force marketing to act on the sidelines and to put the users into the marketing stream via stories is a third thing that will keep Facebook relevant far longer than most expect.
The fourth and final key element to the longevity of Facebook is their New York Yankees style growth plan. If they can make it, they do, and if they can’t make it, they buy it (disclaimer: Red Sox Fan). There is a lot of talent out there toiling away at various startups or under the umbrella of stodgier existing companies that will have plenty of ideas and technologies for sale to keep Facebook strong for years to come. Jut because some pundits think that’s a lazy approach, or some purists think you should create these things for yourself, doesn’t mean that buying talent or tools doesn’t work. So far it seems to be working far better for Facebook than it does for Google, a company who tends to ignore or kill the majority of the cool tech it buys.
How do you come down on this argument? Do think the projections of Facebook’s demise are greatly exaggerated or correct, and why?