Posts Tagged: google analytics

Talking Social Media Metrics on Breakthrough Business Radio

Yesterday I was on Breakthrough Business Radio.

If you missed it, here is the audio:

Listen to internet radio with Breakthroughbusiness on Blog Talk Radio

Michelle Price and Leslie Poston talk about Social Media Metrics

Metrics Tips: Google Analytics Apps Gallery

Google has a lot of hidden gems. Sometimes the best gems disappear (we really miss many toys found in Google Labs that have been deprecated, for example), but their Apps Gallery has staying power.

One of the tools I didn’t mention in the most recent book, Social Media Metrics for Dummies (available June 2012), is the Google Analytics Apps Gallery. This book is designed to teach you metrics fundamentals and get you started on your measurement journey, or to increase your skill set if you’ve been taking a DIY approach to metrics for a while. Once you’ve got some metrics under your belt, you might find some of the tools here helpful.

Even more important, however, is the ability to list your tool if you are an app maker building a tool around metrics.  That link takes you to the submission form to get your app listed in the Google Analytics App Gallery. From there, you want to try to get listed in Editor’s Picks – this is achieved by good reviews and good ratings of your app by users.


Social Media Metrics for Dummies: Ready for Pre-Orders!

That’s right, the book is finally WRAPPED and ready for pre-orders!

I am very excited to see my hard work hit shelves and I hope it helps folks learn about metrics and how to implement them in their social media and on their web sites.

I’m already starting to see the book appear in mentions around the web, and I appreciate the sharing and recommendations very much.

The official short link for the book is and the official hashtag for talking about it on Google Plus and Twitter is #SMM4D – I’ll keep the link updated to the best places to buy it as we go forward.

You can’t write a book in a vacuum, and I was able to include tips, tricks and tools from many metrics heavy hitters that I’m proud to call friends. This gives you a more well-rounded view of metrics, instead of a single “my way or the highway” approach. I am so looking forward to seeing the book on shelves, and will have a publication date for you soon. The publisher assures me that there will be ebook editions for all of the major devices as well.